ABOUT US
At Genell Support, we believe that social care services exist to safeguard and protect our most vulnerable individuals in society. Genell Support embrace this ethos by giving back through our tailored support packages.
WHO WE ARE?
Genell was formed in 2021 with the view to make a difference in the sector. as a company that has been nominated as a finalist in the Peterborough Small Business Award we think we are achieving our aim. ​
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​In 2026, we reached a major milestone by introducing our first residential children’s home. This expansion enables us to provide nurturing, stable, and education-focused care for young people aged 7-17 from various backgrounds, ensuring they have a safe foundation to grow.
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Young People with LD/EBD
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Young People who have experienced Trauma
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Young people who need a small provision
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Young People who are vulnerable
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Alongside this, we continue to provide a range of new and innovative supported living services for young people aged 16 to 25 years old, who are being supported by their local authorities for a variety of different reasons, including:
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​Young people transitioning towards independent living.
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Young mothers and babies experiencing trauma or difficulty.
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Young people at risk of trafficking and/or sexual exploitation.
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Young people at risk of gang affiliation and/or criminal exploitation.
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Young people with a history of offending behaviour.
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Young people with an autistic spectrum condition.
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Unaccompanied asylum-seeking young people.
OUR SUPPORTED LIVING HOMES
Our fully staffed supported living homes are located in the Cambridgeshire market town of Wisbech close to the borders of Lincolnshire, Norfolk, and Suffolk. We Also have homes located in Yaxley Peterborough, close to the boarders of Cambridgeshire and Huntingdon. Each property has been carefully chosen for its comfort, proximity to local services, transport links, and other amenities. All homes are extremely well appointed and include everything you would expect to find in any family household, from computers and printers to warm, welcoming environments where compassion is central to daily living.
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We believe that young people being supported by their local authorities should have access to every facility, opportunity, and comfort they might otherwise have missed out on as a result of their experiences, and are committed to providing these without question or qualification. We provide our young people with comforts such as televisions in their bedrooms, as it is often the smaller things that can make difficult situations a little easier to navigate.
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We pride ourselves on our homes being different in that they really are homes, in any sense of the word, and not just a convenient placement.
WHAT MAKES US DIFFERENT?
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Our vision is for Genell Support to set new standards of integrity in the provision of supported living services and residential children's homes for young people by putting ethics before profits, and by building a legacy that shapes a new way of delivering social services to looked after young people.
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We aim to achieve this vision while also a) reducing the cost to our local authority partners, and b) reducing the longer-term cost to society brought about as a result of young parents and their babies' essential needs being left unmet.
OUR RESIDENTIAL CHILDREN’S HOMES
Welcome to our children’s home, located in the historic market town of Wisbech, Cambridgeshire. Often referred to as the “Capital of the Fens,” Wisbech is a charming and vibrant town known for its beautiful Georgian architecture, rich heritage, and strong sense of community. Surrounded by open countryside and waterways, it provides a supportive setting that encourages reflection, growth, and new opportunities for young people.
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Our home is a newly registered, two-bedroom property designed to offer a safe, nurturing, and structured environment for children and young people. We are proud to provide a high standard of care delivered by a team of skilled, compassionate, and experienced staff who are dedicated to supporting each individual’s journey.
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We are an education-focused home, placing strong emphasis on learning, development, and future aspirations. Every child receives personalised care tailored to their unique needs, abilities, and goals. We work closely with education providers and professionals to ensure consistent support and to help each young person achieve their full potential.
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At the heart of our approach is a commitment to creating a truly homely environment. We pride ourselves on being more than just a placement — we are a place where children feel valued, respected, and supported. Our home is carefully structured to promote stability, emotional wellbeing, and positive relationships, ensuring that every young person feels a genuine sense of belonging.
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We believe that children thrive best in environments where they feel safe, understood, and encouraged. Our aim is to provide not just care, but a foundation for a brighter, more confident future.
OUR INITIATIVES
We will always involve our young people and team members in the planning and implementation of our initiatives, and look to make a difference for our young people, our team members, and our local communities, in three ways:
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Local community initiatives - we embrace our social responsibilities and want to give back to our local communities, but we aim to do it differently.
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Governance initiatives – the objective of our governance programme is to bring our young people and our team members together, creating a sense of achievement and pride.